Which one should I pick?
If you want the calculator for good, the lifetime calculator. It’s the same hosted calculator as the monthly plan, with your leads, analytics and new features, but you pay once: $497 is about ten months of the monthly plan, and it comes with five free months of the full system. If you’d rather pay as you go, the $49 plan: build it free, and pay when it goes on your website. If you want everything from estimate to booked, the full system: calculator owners are in the beta now, and everyone else can join the waitlist.
Can I switch later?
Yes. Start on the $49 plan and move up to the full system from Billing whenever you’re ready. Everything carries over. On the $49 plan and want to own it? Buy the lifetime calculator and your monthly payments stop at the end of the month you’ve paid for.
Is there a download?
No. Your calculator lives in Flowery, so there’s nothing to download, install or update. Change a price and your website changes with it, and new features show up on their own.
Do I have to touch code?
Never. You fill in boxes, then paste one short line on your website, once. After that your calculator updates itself whenever you change a price.
I don’t manage my own website.
No problem. Set it up yourself, then send your designer or web person one short line to paste. It takes them about two minutes, and every change after that happens in Flowery.
Are the prices mine? Can I rename things?
Every number, every item, every section. A low and a high, or the same number twice for a flat price. Call things whatever you call them. There is no cap on items.
Can I match my brand?
Your colors with the exact codes from your brand kit, any font on Google Fonts, your logo, your words. On the calculator and on every proposal a couple opens.
How does the lead capture work?
Couples build their estimate, then choose to have it emailed to them. A copy comes to you with their name, wedding date, venue and exactly what they built, with the range in the subject line. It also lands in your leads list, and on the full system it becomes your proposal. Nothing to set up.
Won’t showing prices scare couples away?
It filters, and that’s the point. Couples outside your range quietly self-select out instead of eating a consultation, and couples inside it arrive confident and ready to book. On my own site, transparency became the brand’s biggest differentiator.
Won’t other florists just copy my prices?
They can already call your shop and ask. A competitor was never the thing standing between you and that number. What publishing actually does is stop couples from guessing you’re out of reach and quietly clicking away. Your prices aren’t what makes you hard to replace. Your work is.
Does it work on a phone?
Yes, and that’s where most couples will use it. They price their wedding at eleven at night on the couch, not at a desk. The steppers are sized for thumbs and everything stacks on a small screen. So does the proposal page.
Which website builders does it work on?
Any website that allows custom code. Squarespace, Shopify, Wix, Showit, WordPress, and anything else with an embed or code block. No plugins.
When can I get Flowery, the full system?
It’s in beta now. Calculator owners can sign up today with the email they bought with, and their first five months are free. The beta guide walks through it. Everyone else, join the waitlist on the Flowery card above and you’ll get an email the moment your spot opens.
Can I talk to someone before I sign up?
Yes, me. Book a 30-minute walkthrough on Google Meet. Bring your questions, or share your screen and we’ll set up your calculator together.
Do I have to pay the 1%? Why is there a fee?
Only if you take card payments through Flowery, and you never have to. Take checks, Venmo, Zelle or bank transfers, record them in the wedding’s payments, and you’ll never pay the 1%. The 1% covers managing electronic payments on the platform, and it’s how I keep the Studio plan at $99 for everyone, since not every florist takes cards. That said, I highly suggest offering cards. It’s the easiest way for a couple to pay their deposit right from their proposal. Stripe’s own card processing fee is separate, the same as anywhere you take cards.
I bought the download. Do I start over?
No. Your download keeps working, and you can move to the hosted calculator free, any time. Sign up with the email you bought with and it’s yours for life, plus your free months of the full system. Then click “Have the calculator? Bring it in” and your prices, sections and wording come across.
What does lifetime cover?
One purchase covers one business, forever. Your calculator lives in your Flowery account and runs on your own website. No subscription. Designers building for clients: each client studio needs its own copy. Email me for multi-use pricing.
